{"id":8845,"date":"2022-09-28T17:00:00","date_gmt":"2022-09-28T20:00:00","guid":{"rendered":"https:\/\/foundationinc.co\/?p=8845"},"modified":"2024-02-22T14:40:35","modified_gmt":"2024-02-22T14:40:35","slug":"the-content-distribution-checklist-you-need-to-drive-sales","status":"publish","type":"post","link":"https:\/\/foundationinc.co\/lab\/content-distribution-checklist-for-marketers","title":{"rendered":"The Content Distribution Checklist You Need to Drive Sales"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_73 counter-flat ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Article&#039;s Content<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/foundationinc.co\/lab\/content-distribution-checklist-for-marketers\/#the-content-distribution-checklist-5-ways-to-get-more-eyes-on-your-blog-posts\" title=\"The Content Distribution Checklist: 5 Ways to Get More Eyes on Your Blog Posts\">The Content Distribution Checklist: 5 Ways to Get More Eyes on Your Blog Posts<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/foundationinc.co\/lab\/content-distribution-checklist-for-marketers\/#create-once-repurpose-often-distribute-forever\" title=\"Create Once, Repurpose Often, Distribute Forever\">Create Once, Repurpose Often, Distribute Forever<\/a><\/li><\/ul><\/nav><\/div>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">A content distribution checklist is a list of the various ways in which you should distribute your content after pressing publish. Here\u2019s an initial checklist that you can use for inspiration when distributing your content marketing assets:\u00a0<\/span><\/p>\n<ol style=\"text-align: left;\">\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Share link on LinkedIn\u00a0<\/span>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Republish as an article on LinkedIn<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Share in LinkedIn Group<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Share in DMs<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Publish long form posts<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Share short form posts<\/span><\/li>\n<\/ol>\n<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Share link on X (formerly known as Twitter)<\/span>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Share as a thread<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Share in the DMs<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Share in replies<\/span><\/li>\n<\/ol>\n<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Share link on Facebook<\/span>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Share on page<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Share in Group<\/span><\/li>\n<\/ol>\n<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Share link on Reddit<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Republish as an article on Medium<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Reshare as a post on Quora<\/span><\/li>\n<\/ol>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">And that\u2019s just getting started.\u00a0<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">Content pieces should not live and collect dust on your blog or social platforms. Instead, they should reach and resonate with your target audience repeatedly on different <\/span><a href=\"https:\/\/foundationinc.co\/lab\/distribution-channels\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">distribution channels<\/span><\/a><span style=\"font-weight: 400;\">. That\u2019s how you win at content marketing.\u00a0<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">A <\/span><a href=\"https:\/\/foundationinc.co\/lab\/why-use-content-distribution-checklists\"><span style=\"font-weight: 400;\">content distribution checklist<\/span><\/a><span style=\"font-weight: 400;\"> ensures you\u2019re effectively marketing the content you create. <\/span><a href=\"https:\/\/ca.linkedin.com\/in\/rosssimmonds\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Ross Simmonds<\/span><\/a><span style=\"font-weight: 400;\"> puts it <\/span><a href=\"https:\/\/www.linkedin.com\/posts\/rosssimmonds_marketing-mozcon-seo-activity-6953435824210272256-vadI\/?utm_source=linkedin_share&amp;utm_medium=member_desktop_web\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">this way<\/span><\/a><span style=\"font-weight: 400;\">:<\/span><\/p>\n<blockquote>\n<p style=\"text-align: left;\"><i><span style=\"font-weight: 400;\">Smart marketing teams are embracing the idea that the lifecycle of their content doesn&#8217;t end when they hit publish, it&#8217;s just beginning. Let&#8217;s put marketing back into content marketing.<\/span><\/i><\/p>\n<\/blockquote>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">You put the marketing back into content marketing when you take an active approach to content distribution. That\u2019s why we created this checklist.\u00a0<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">With this checklist, you can:\u00a0<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">\u2705 Create a clear-cut <\/span><a href=\"https:\/\/foundationinc.co\/lab\/pageview-distribution-strategy\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">distribution plan<\/span><\/a><span style=\"font-weight: 400;\"> that goes beyond link dumps on social media<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">\u2705 Identify the right channels for your audience<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">\u2705 Kill <\/span><a href=\"https:\/\/foundationinc.co\/content-distribution-misconceptions\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">distribution misconceptions<\/span><\/a><span style=\"font-weight: 400;\"> that weaken your pipeline<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">\u2705 Build an active <\/span><a href=\"https:\/\/foundationinc.co\/services\/content-distribution\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">content distribution engine<\/span><\/a><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">The results?<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">A wider organic reach, more sales, and more <\/span><a href=\"https:\/\/foundationinc.co\/lab\/content-marketing-roi\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">ROI from your content marketing efforts<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">Ready to scale? Let\u2019s jump right in.\u00a0<\/span><\/p>\n<p><script>function load(e){var t=document.getElementsByTagName(\"head\")[0],n=document.createElement(\"link\");return n.type=\"text\/css\",n.rel=\"stylesheet\",n.href=e,t.appendChild(n),n}load('\/\/unpkg.com\/cta.css@2.0.2');load('\/\/fonts.googleapis.com\/css?family=Hind');<\/script><\/p>\n<div class=\"rcta_embed\" style=\"font-family: 'Hind', sans-serif; border-radius: 16px; background-color: #21232b;\">\n<div class=\"rcta_headline\" style=\"color: #ffffff;\">Get The Distribution Checklist<\/div>\n<div class=\"rcta_description\" style=\"color: #ffffff;\">Boost the reach of your content assets<\/div>\n<div><a class=\"rcta_button\" style=\"background-color: #dd6052; color: #ffffff;\" href=\"https:\/\/content.foundationinc.co\/distribution-checklist\/?_ga=2.27723637.894461171.1661531133-1231096959.1652995059\" target=\"_blank\" rel=\"noopener\">DOWNLOAD NOW<\/a><\/div>\n<\/div>\n<h2 style=\"text-align: left;\"><span class=\"ez-toc-section\" id=\"the-content-distribution-checklist-5-ways-to-get-more-eyes-on-your-blog-posts\"><\/span><b>The Content Distribution Checklist: 5 Ways to Get More Eyes on Your Blog Posts<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3 style=\"text-align: left;\"><b>1. Amplify on Social Media\u00a0<\/b><\/h3>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">Social media is one of the most popular distribution channels with reason. <\/span><a href=\"https:\/\/datareportal.com\/reports\/digital-2022-july-global-statshot\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">More than half the world<\/span><\/a><span style=\"font-weight: 400;\"> uses social media. That\u2019s 4.62 billion users as of January 2022.\u00a0<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">B2B decision-makers self-educate on these channels before making a purchase. So identifying the channels your audience spends time and creating native content there positions your brand as an authority and solution.<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">The best way to amplify content on social media is to avoid link dumps. Link dumping simply means sharing a link to your blog post or podcast episode, or YouTube video without sharing relevant insights in a way that resonates with your audience. You want to add instant value to your readers by sharing useful insights immediately.\u00a0<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">Beyond sharing native content packed with actionable insights, you should ensure readers can get the answers they need on your social platforms without clicking a link that sends them to your website. <\/span><a href=\"https:\/\/twitter.com\/amandanat?lang=en\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Amanda Natividad<\/span><\/a><span style=\"font-weight: 400;\"> calls this \u201c<\/span><a href=\"https:\/\/sparktoro.com\/blog\/zero-click-content-the-counterintuitive-way-to-succeed-in-a-platform-native-world\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Zero-Click Content<\/span><\/a><span style=\"font-weight: 400;\">.\u201d<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-8847 lazyload\" data-src=\"https:\/\/foundationinc.co\/wp-content\/uploads\/2022\/09\/Zero-Click-Content.png\" alt=\"\" width=\"1788\" height=\"1252\" data-srcset=\"https:\/\/foundationinc.co\/wp-content\/uploads\/2022\/09\/Zero-Click-Content.png 1788w, https:\/\/foundationinc.co\/wp-content\/uploads\/2022\/09\/Zero-Click-Content-300x210.png 300w, https:\/\/foundationinc.co\/wp-content\/uploads\/2022\/09\/Zero-Click-Content-1024x717.png 1024w, https:\/\/foundationinc.co\/wp-content\/uploads\/2022\/09\/Zero-Click-Content-768x538.png 768w, https:\/\/foundationinc.co\/wp-content\/uploads\/2022\/09\/Zero-Click-Content-1536x1076.png 1536w\" data-sizes=\"(max-width: 1788px) 100vw, 1788px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1788px; --smush-placeholder-aspect-ratio: 1788\/1252;\" \/><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">Social platforms such as LinkedIn, Instagram, Reddit, and others reward linkless posts more than those with links. That\u2019s why you should <a href=\"https:\/\/desygner.com\/blog\/repurpose-content\/\">repurpose your content<\/a> pieces into individual posts readers can consume without clicking to read the rest on your website.\u00a0<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">The different ways to do these include:\u00a0<\/span><\/p>\n<ul style=\"text-align: left;\">\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Sharing a post on X as a thread<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Sharing a post on LinkedIn as a long-form post<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Sharing on TikTok as a short video\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Sharing to your Facebook page as a short but insightful piece<\/span><\/li>\n<\/ul>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">Put the most relevant information first to attract your audience\u2019s attention, earn their trust, and keep them coming back for more. That\u2019s how you get in the algorithm\u2019s good books and generate more organic traffic.\u00a0<\/span><\/p>\n<h3 style=\"text-align: left;\"><b>2. Amplify Through Native Channels<\/b><\/h3>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">Unlike social media, content syndication is an underrated tactic. Only a few marketers add it to their content distribution checklist.\u00a0<\/span><\/p>\n<p style=\"text-align: left;\"><a href=\"https:\/\/blog.hubspot.com\/marketing\/how-to-syndicate-content#:~:text=Content%20Syndication%20means%20republishing%20the,fresh%20information%20to%20their%20readers.\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">HubSpot<\/span><\/a><span style=\"font-weight: 400;\"> defines content syndication as republishing the same piece of content, with permission, on different websites.\u00a0 It\u2019s a cost-effective way to generate more organic traffic, newsletter subscribers, qualified leads and ultimately boost sales.\u00a0<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">Knowing how to syndicate content the right way is important to avoid running into a duplicate content situation. Doing it wrong can hurt your SEO performance as Google dislikes duplicate content.\u00a0<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">So how do you syndicate B2B content the right way?\u00a0<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">The first step is ensuring you understand and follow platform guidelines to avoid canonical link issues or duplicate content. For example, you can import your bylined published content on Medium using the \u201cimport a story\u201d option. That way, Google can tell the content is syndicated.\u00a0<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">Some additional organic ways to syndicate content include:\u00a0<\/span><\/p>\n<ul style=\"text-align: left;\">\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Repost top-performing content on websites with more audience and authority.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Update and syndicate older content on websites with the same audience and authority level.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><a href=\"https:\/\/instantly.ai\/blog\/3-guest-post-pitch-email-templates-to-get-your-post-published\">Write a guest post<\/a> on another website and ask permission to syndicate to your website, Medium, and LinkedIn.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Create share-worthy content that attracts other websites to get permission to syndicate your content.<\/span><\/li>\n<\/ul>\n<h3 style=\"text-align: left;\"><b>3.<\/b> <b>Embrace Community Driven Distribution\u00a0<\/b><\/h3>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">B2B communities are groups of professionals interested in building relationships while learning from each other. They support and amplify useful content from members. After creating content, you can leverage communities by sharing in a:<\/span><\/p>\n<ul style=\"text-align: left;\">\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Niche Slack community\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Facebook group\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Discord channel\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Related Subreddit as an answer<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Other industry forums<\/span><\/li>\n<\/ul>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">It\u2019s important to know and respect each community&#8217;s guidelines and best practices. Also, find out the general best practices for each channel. For example, Redditors hate marketing so if you want to share your content, it has to be done in a certain way. Here are some resources to help you distribute content correctly on some of these channels:<\/span><\/p>\n<ul style=\"text-align: left;\">\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/youtu.be\/CDYGG1pOvjk\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">How to Contribute to Facebook Groups<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.youtube.com\/watch?v=gmtNHPS0Ycw&amp;t=1s\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">How to Make the Most Out of Reddit in 2022<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/foundationinc.co\/lab\/pinterest-marketing\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">B2B Marketing on Pinterest: What It Is &amp; Why It Works<\/span><\/a><\/li>\n<\/ul>\n<h3 style=\"text-align: left;\"><b>4. Leverage Industry Influencers<\/b><\/h3>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">Influencer marketing has grown to become a <\/span><a href=\"https:\/\/influencermarketinghub.com\/influencer-marketing-statistics\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">$13.8 billion industry<\/span><\/a><span style=\"font-weight: 400;\">. Many B2B SaaS brands are investing in using niche influencers to amplify their brand\u2019s voice, increase organic reach, and get more customers.\u00a0<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">You can leverage industry influencers in a variety of ways:\u00a0<\/span><\/p>\n<ol style=\"text-align: left;\">\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Reach out to industry newsletters<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Send a direct message to industry influencers with a link to the blog post you want them to share.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Respond to influencer tweets. Add value to their tweets by sharing insights from details in a related blog post, then link to your asset\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><a href=\"https:\/\/influencity.com\/platform\/tiktok-influencers\/\">Engage a TikTok influencer<\/a> to create content about the asset and amplify it to their audience.\u00a0<\/span><\/li>\n<\/ol>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">Most of these tips are simple ways to build profitable industry partnerships. For example, we recently had a cross-promotion deal with the Morning Brew newsletter where we amplified our content on their newsletter, and they did on ours.\u00a0<\/span><\/p>\n<h3 style=\"text-align: left;\"><b>5. Repurpose, Remix, Reshare\u00a0<\/b><\/h3>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">Repurposing, and resharing content over and over again doesn\u2019t get old. That\u2019s because not everyone in your audience saw your content the first time you shared it. You also have new followers and subscribers who haven\u2019t seen your old content before.\u00a0<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">The goal is not to keep sharing the same content week after week but to find ways to say the same thing in different ways and content formats. Here are some ways to repurpose content. You can turn the blog post into a:\u00a0<\/span><\/p>\n<ul style=\"text-align: left;\">\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">YouTube video\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Instagram carousel\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">LinkedIn document\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Slideshare deck\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Vertical video<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">And so on<\/span><\/li>\n<\/ul>\n<h2 style=\"text-align: left;\"><span class=\"ez-toc-section\" id=\"create-once-repurpose-often-distribute-forever\"><\/span><b>Create Once, Repurpose Often, Distribute Forever<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">There you have it: the distribution checklist that will help get more eyes on your content.\u00a0<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">The key to success here is to research your audience and identify the channels your audience spends time on and leverage those channels. That way, you don\u2019t have to spread your efforts across many different channels.\u00a0<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">The five ways we shared are only a fraction of the monster distribution checklist we created just for you. We outlined 100 tried and tested distribution tactics in this free <\/span><a href=\"https:\/\/content.foundationinc.co\/distribution-1?_ga=2.27723637.894461171.1661531133-1231096959.1652995059\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">content distribution checklist<\/span><\/a><span style=\"font-weight: 400;\">. You can download a copy here to learn how to distribute your content better.\u00a0<\/span><\/p>\n<p><script>function load(e){var t=document.getElementsByTagName(\"head\")[0],n=document.createElement(\"link\");return n.type=\"text\/css\",n.rel=\"stylesheet\",n.href=e,t.appendChild(n),n}load('\/\/unpkg.com\/cta.css@2.0.2');load('\/\/fonts.googleapis.com\/css?family=Hind');<\/script><\/p>\n<div class=\"rcta_embed\" style=\"font-family: 'Hind', sans-serif; border-radius: 16px; background-color: #21232b;\">\n<div class=\"rcta_headline\" style=\"color: #ffffff;\">Download The Distribution Checklist<\/div>\n<div class=\"rcta_description\" style=\"color: #ffffff;\">Get more eyes on your content assets<\/div>\n<div><a class=\"rcta_button\" style=\"background-color: #dd6052; color: #ffffff;\" href=\"https:\/\/content.foundationinc.co\/distribution-checklist\/?_ga=2.27723637.894461171.1661531133-1231096959.1652995059\" target=\"_blank\" rel=\"noopener\">DOWNLOAD NOW<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>A content distribution checklist is a list of the various ways in which you should distribute your content after pressing publish. Here\u2019s an initial checklist that you can use for inspiration when distributing your content marketing assets:\u00a0 Share link on LinkedIn\u00a0 Republish as an article on LinkedIn Share in LinkedIn Group Share in DMs Publish [&hellip;]<\/p>\n","protected":false},"author":48,"featured_media":8846,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[41],"tags":[],"class_list":["post-8845","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-content-distribution"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/foundationinc.co\/wp-json\/wp\/v2\/posts\/8845","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/foundationinc.co\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/foundationinc.co\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/foundationinc.co\/wp-json\/wp\/v2\/users\/48"}],"replies":[{"embeddable":true,"href":"https:\/\/foundationinc.co\/wp-json\/wp\/v2\/comments?post=8845"}],"version-history":[{"count":0,"href":"https:\/\/foundationinc.co\/wp-json\/wp\/v2\/posts\/8845\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/foundationinc.co\/wp-json\/wp\/v2\/media\/8846"}],"wp:attachment":[{"href":"https:\/\/foundationinc.co\/wp-json\/wp\/v2\/media?parent=8845"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/foundationinc.co\/wp-json\/wp\/v2\/categories?post=8845"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/foundationinc.co\/wp-json\/wp\/v2\/tags?post=8845"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}